Immediately upon clicking on Yes Friends website you are greeted by images alluding to a dark academia aesthetic. Models are posed in warm lighting with globes, tennis rackets, and books strewn about the set. Yes Friends sells neutrals that are meant to be worn from studying, working out, to sleeping at night. Their pieces are perfect for anyone looking to build their capsule wardrobe that will both last and help the planet. They set themselves apart from other sustainable brands by focusing and keeping prices affordable to bridge the gap that often makes sustainable fashion inaccessible.
Yes Friends
Immediately upon clicking on Yes Friends website you are greeted by images alluding to a dark academia aesthetic. Models are posed in warm lighting with globes, tennis rackets, and books strewn about the set. Yes Friends sells neutrals that are meant to be worn from studying, working out, to sleeping at night. Their pieces are perfect for anyone looking to build their capsule wardrobe that will both last and help the planet. They set themselves apart from other sustainable brands by focusing and keeping prices affordable to bridge the gap that often makes sustainable fashion inaccessible.
Transparency
- Yes Friends works with Fairtrade and GOTS to ensure traceability.
- They partner with factories Fabstract Clothing PVT LTD. and Continental Clothing both located in India.
- They share information about their supply chain on their website.
- To improve their score Yes Friends could share more information about the factories prior to the final stage of production.
Fair Labor
- Yes Friends gives bonuses to workers to ensure that they meet the livable wages for their areas.
- They have a public code of conduct that ensures freedom of association and collective bargaining along with a safety and hygiene section.
- Although the founder visits the factories, they do not give frequency at which this occurs.
- To improve their score they could also ensure well being programs are being implemented at the 2 factories.
Sustainably Made
- Yes Friends uses a majority of more sustainable fabrics across their brand.
- They reduce GHG emissions by using solar energy in their factories and organic cotton.
- Their primary factory 100% of water used is recycled through reverse osmosis or at the Effluent Treatment Plant onsite.
- Dyes are all GOTS certified which helps ensure no toxic chemicals in production.
