Veja makes casual sneakers, running, and other athletic shoes. They’ve invested in research and new technologies to produce shoes in a way that helps fight “the 99% issue;” 99% of the world’s running shoes are made of 99% petroleum and they are actively changing it.
Veja
Veja makes casual sneakers, running, and other athletic shoes. They’ve invested in research and new technologies to produce shoes in a way that helps fight “the 99% issue;” 99% of the world’s running shoes are made of 99% petroleum and they are actively changing it.
Transparency
- Veja discloses their factory location in Brazil as well as a map disclosing the locations and other various steps along the supply chain.
- These locations abide by the International Labor Organization’s standards to protect human and labor rights.
Fair Labor
- Veja ensures a fair living wage with their Supplier Code of Conduct and by buying materials directly from producers, cutting out the “middleman.”
- Veja discloses a ‘Limits’ page on their website that shares where they have room to improve and where they are focusing their efforts to do so.
- In at least one factory, transportation to work is provided for employees.
- Veja can improve Fair Labor by collecting worker feedback, such as via surveys or supporting unions.
Sustainably Made
- Veja uses Amazonian rubber in their sneakers purchased directly from cooperatives set up by family producers; they pay a fair price for it (twice the market place).
- Veja uses B-Mesh, a material made from recycled plastic bottles.
- In some vegan shoes, Veja uses a corn based leather alternative.
- Veja can improve Sustainably Made by measuring and disclosing their CO2 emissions.
