Ninety Percent

Home Country: UK
“Timeless clothing in earth tones”
Ninety Percent creates quality timeless pieces available in earth tones, with a fashion forward aesthetic. They offer sweaters, tops, skirts, dresses, bottoms, blouses, and shirts. Ninety Percent “prioritizes “quality, low-impact, vegan and certified organic materials, alongside the craftsmanship and the wellbeing of our workers” (Ninety Percent). The company has a promise to share 90% of the profits they make with their people and causes that they support.

Ninety Percent

how sustainable is ninety percent
Eco-Stylist Silver
Home Country: UK
“Timeless clothing in earth tones”
Ninety Percent creates quality timeless pieces available in earth tones, with a fashion forward aesthetic. They offer sweaters, tops, skirts, dresses, bottoms, blouses, and shirts. Ninety Percent “prioritizes “quality, low-impact, vegan and certified organic materials, alongside the craftsmanship and the wellbeing of our workers” (Ninety Percent). The company has a promise to share 90% of the profits they make with their people and causes that they support.

Transparency

Two Leaves Earned
Rated: Good

  • Ninety Percent provides a factory list of where the clothes are made and a list of the materials and trims they use.
  • Ninety Percent provides addresses risks related to subcontracting as stated in their Code of Conduct.

  • Ninety Percent could improve Transparency by including a list of factories beyond the final production, such as textile mills and thread/trim/material suppliers.

Fair Labor

Two Leaves Earned
Rated: Good

  • Ninety Percent has a radical profit sharing model that gives 10% of profits back to the people who make their clothes.
  • Ninety Percent provides a public Code of Conduct that states their labor standards.
  • Ninety Present addresses well-being and progress towards community investments, and they share what benefits are offered at their factories.

  • Ninety Percent could improve Fair Labor by sharing evidence that their clothing makers earn a living wage, even though it’s likely achieved thanks to their profit sharing model.

Sustainably Made

Three Leaves Earned
Rated: Excellent

  • Ninety Percent uses mostly more sustainable fabrics in their collections such as tencel, organic cotton, and linen.
  • They have various certifications on their fabrics including GOTS, GRS, OEKO-Tex, and bluesign partners.
  • Ninety Percent makes only vegan friendly clothing.
  • Ninety Percent also uses more sustainable packaging.

Dress like you give a damn:

Last Updated: 04/07/23.

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