Picture Organic Clothing
Home Country: France
“Sustainable outdoor performancewear”
Founded in France, Picture Organic Clothing is built for those who live and breathe the outdoors — from snow-capped peaks to ocean waves. The brand creates high-performance apparel and gear for activities like hiking, surfing, and mountain biking, all crafted with organic, recycled, and bio-sourced materials. Inspired by nature itself, Picture’s bold prints and earthy palettes reflect its deep connection to the wild places it seeks to protect. Beyond design, the brand uses its platform to advocate for environmental and social justice through powerful films and grassroots initiatives. Picture Organic Clothing stands as a movement for adventure, creativity, and a more sustainable tomorrow.
Picture Organic Clothing
Founded in France, Picture Organic Clothing is built for those who live and breathe the outdoors — from snow-capped peaks to ocean waves. The brand creates high-performance apparel and gear for activities like hiking, surfing, and mountain biking, all crafted with organic, recycled, and bio-sourced materials. Inspired by nature itself, Picture’s bold prints and earthy palettes reflect its deep connection to the wild places it seeks to protect. Beyond design, the brand uses its platform to advocate for environmental and social justice through powerful films and grassroots initiatives. Picture Organic Clothing stands as a movement for adventure, creativity, and a more sustainable tomorrow.
Transparency
- Picture Organic Clothing lists information on the factories that are their two main suppliers.
- Clicking on a clothing item shows the countries of origin for the main production process.
- They also partner with Clear Fashion, which assesses their social and environmental impact and traces their supply chain.
- Picture Organic Clothing could increase their score by sharing their policy towards subcontracting.
- They could also share specific conditions at the final production factories.
Fair Labor
- Picture Organic Clothing assesses their factories annually and disclose these ratings for social and environmental impact.
- They have suggestion boxes, meetings with management, and hotlines for workers to access.
- To improve their score, Picture could mention wage amounts or confirm that workers are making livable wages.
- They could also make their code of conduct public and reference FLA or SA8000 standards.
Sustainably Made
- Picture Organic Clothing uses a majority of more sustainable fabrics across their entire brand, which reduces their carbon and water footprint.
- They also use sustainable packaging.
- One of the ways they invest in circularity is by having a clothing rental program.
- They offer a warranty on all products, which ensures free repairs along with patches and fabric scraps to ensure pieces last.
- To improve their score they could disclose their current water and/or carbon footprint.
